After coming off a first-time successful publishing effort with the recently-published Tabatha (which btw sold out at the launch event!), Married to the Mob rolls out its Summer 2012 looks, as modeled by made M.O.B. woman Sarah McSweeney and rap artist Curren$y. Must say given its status one of the last remaining effective cuss words, I do adore the “Cunt” tees, though the ”Want Me, Hold Me, Fuck Me, Hate Me” tee works, too, because what is luv after all without intermittent hate–a boring shame, that’s what.  

On the next page see the rest of the lookbook, including tees for the fellas.

Check out the promo video for Married to the Mob’s collaboration with Casio Baby G. It features made M.O.B. woman, Sarah McSweeney, and puts a spotlight on some of the brand’s past collaborations, including a design hook up with Nike and MCM. The video also gives a nod to McSweeney’s love of cooking and her aspirations to become a chef, a factoid we uncovered in an interview we did so long ago we can’t even link to it!

The watch is available for sale now on the M.O.B. site. Check out the watch and packaging on the next page.