The big athletic shoe companies are starting to sit up and take notice of the uptick in popularity of sneakers among females. Reebok joins the party with the Chi-Kaze (pronounced “she-kaze”), a female version of its Kamikaze III, launched earlier this year in collaboration with Swizz Beatz.  Available at Journey’s in December.

You’re looking at the grey colorway here and on the next page there are more angles of the same shoe, plus a black and pink version.

It’s the year of the wascally wabbit and Reebok is honoring the event with a very Easter-feeling Freestyle Rabbit Pack. Check out the furry on the velcro straps–cuteness! Available at Kenlu. One more look on the next page.

A seriously intense Reebok Freestyle shoe, called “San Valentin,” designed to mimic a strawberry dipped in chocolate (note the stem in the form of a green interior). Clever! For more details visit Todokawaii. Additional images on the next page.

A little bit of history on the Reebok “Freestyle Hi”…introduced in 1984, it was a style that took the sneaker business by storm because it was really the first athletic shoe designed for women who were working on their fitness, aerobics specifically. It was so powerful it even sent Nike’s sales reeling for a while. Jump forward to 2009 when Reebok launched its “EasyTone” style, designed to help facilitate, as the ad says, ”better legs and a better butt.”  And it, too, has been a runaway sales train in part because the industry never really learned its lessons about creating product for women. So the idea of creating a hybrid out of the two designs is certainly interesting and unlike a lot of design combos, makes sense because of the historic connections between the two. As to the effectiveness of the shoe itself when it comes to toning, that is another discussion entirely! [Update: as per reader question, the shoes should deliver in November and will be sold at Foot Action, The Finish Line, Dr. Jays, Shiekh and more, and will retail for $110.]

Reebok once again worked with the Hello Kitty franchise and this time presents three colorways of their PT-20 sneaker. For those of you that find the all-over design a little heavy, you can opt for the other two, which only feature graphics on the lining. The sneakers are now available from Flauge.

More detailed images of the sneakers follow after the jump.

Terry Richardson shoots a lookbook (image above) for Reebok. –More at HighSnobiety

Kanye claim the suits won’t let him use album art (click to next page to view) of choice because it features nudity (more specifically a black man having sex with a white woman with a polka dot tail!). The execs whisper otherwise behind his back. –Latimes

M.I.A. has purchased another URL, featuring her latest video song offering. Other sites are saying it features a live performance, but all that’s there now is some dude’s face. –Bedroomtothehallway

You like  a man with tats? Head to Mobliving, where the MTTM ladies get their male buddies to strip during the photo shoot for the holiday lookbook. Much laughter, blushing and picture taking ensues. –Mobliving

In the ongoing depate over whether the Asian-influenced Louis Vuitton runway collection would actually appeal to Asians (ignoring the fact that it will probably barely hit stores), one Hong Kong socialite gives the LV runway the thumbs up, while a consultant says it was too heavy-handed. Well that solves that! –WSJ

In more debate news, among black women, “going natural” gains steam but, naturally, not without some good ole “good hair” controversy. Cocoandcreme.

The other day we talked about how Reebok is making a comeback on the strength of its toning shoe, Easy Tone. Here we have new colorations via Provider magazine on Reebok’s Freestyle, the mother of all women’s fitness shoes, originally launched in the early ’80s. Will the hotness of the Easy Tone be enough to pour new life into its other designs? It’s too soo too say though these colors are about as strong as I’ve ever seen Reebok come up with for the Freestyle.

There are three colorways: Medusa, Callisto and Athena, which hit retail for fall 2010 . See them all on the next page.

Reebok is collaborating with up-and-coming R&B duo Vistoso Bosses on the the ‘CL Nylon’ pack, which will launch on March 18. Click here if you’d like to see a behind-the-scenes video of the Reebok/Vistoso Bosses video shoot. I’m thinking that based on the strength of Reebok’s Shape-Up toning shoes, which completely sold to the wall after they were launched in 2009, the timing is about right for a Reebok comeback. Funny that it’s a woman’s fitness shoe that’s putting them back on the map since it was females that started it all way back in the ’80s with the legendary Freestyle aka ‘54-11s’ (the cost plus tax for the shoes.)

More pics of the young women (who are just 17-cheez, watch your backs, ladies!) after the flip, plus product images.

Trust, Reebok won’t be the last to jump on the jellies trend this summer. These are a great option for flat lovers. Only problem is, if you’re a Yank like me, I have no idea where you’re gonna find them ’cause while I first spotted them posted up by our friends at TrashBag (see more styles there), they originally were posted on Japanese site Mischief. And you know how it is, the product always seems cooler on the other side of the pond.

Samia’s gonna post a bunch of images from a Reebok event that took place yesterday or something in California. She’s kinda shy and totally modest so what she probably won’t do is tell you that she  styled it and she’s even featured in the WireImages!! She’s not into having her picture shown all over the place so I’m not gonna put it up here, but here’s one gratuitous shot from the event:

My one ish is that they spelled her name wrong in the captions! I mean yeah she has a ……,  but her last name isn’t DERIERRE, it’s Grand-Pierre!