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Posts tagged ‘Nike’

Nike Luna Flow PRM Tier Zero Natural/Dark Russet

30 April 2012, 13.11 | Posted in Fashion, Sneakers, Steal From The Boys | No comments »

nike lunar flow

Released at  21 Mercer this weekend, the Nike Lunar Flow PRM in natural  beautifully colors expresses  the blush tone shoe trend we have seen for Spring. Hence we love.  A few pairs have been spotted on Sns and ebay (!). #SMH as to why they only include men’s sizes…

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Nike ‘Blanket Photo Print’ Windrunner

22 March 2012, 13.09 | Posted in Jacket, activewear | 1 comment »

Nike2 540x405 Nike Blanket Photo Print Windrunner

Delightfully lightweight with a major cool factor, this printed wind runner is one to wear anywhere but to the gym. Available at Nike Japan, more image on the next page.

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PFW: Cassie In Givenchy At Kanye West Runway Show

08 March 2012, 17.24 | Posted in Fashion Week, Runway Show, celebrity | No comments »

CassieKanyeWest (1)

Cassie shown here killing it in Givenchy & Nike, on her way into Kanye West’s runway show for Autumn Winter 2012, held a couple days back during Paris Fashion Week. See more photos of her on the next page, seated between heavy hitters Riccardo Tisci and Sean Combs.

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Boris Diaw x Nike ‘La Silhouette Blanche’ Editorial

29 February 2012, 18.10 | Posted in Fashion, activewear | No comments »

la silhouette blanche

The very handsome Boris Diaw shows off his photography skills in a shoot for Nike titled “La Silhouette Blanche” (the white silhouette) featuring the new away kit for the France National Football team. The shoot features well known faces like Laure Boulleau, Alexandre Vauthier, Alex Olson, Nekfeu, Sneazzy Wes, Brodinski, Carl Lewis, Steve Nash, Fulgence Oeudraogo and Eric Judor. See the video on the flip  and more pictures via EuKicks.

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Nike ‘Ballet’ Lace-Ups

18 January 2012, 15.49 | Posted in Sneakers | 2 comments »

nikeyoox 540x297 Nike Ballet Lace Ups

An interesting silhoutte from Nike–sort of a hybrid of a ballet slipper and a track shoe. Available for $49 at Yoox.

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Nike “Sherpa” Dunk High Women’s Sizes Only

14 November 2011, 22.24 | Posted in Chicks with Kicks, Sneakers | 2 comments »

NikeDunkSherpa 540x360 Nike Sherpa Dunk High Womens Sizes Only

Once in a while, Nike comes through for the ladies. Here is a pair of Nike “Sherpa” Dunks in an oxen-brown colored high style. Obviously it’s the sheepskin that takes them over the top.  More looks from different angles on the next page. For purchase details visit Extrabutter.

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The Lake & Stars x Nike Air Force 1

Lake&theStarsNike

Via Refinery we learn lingerie brand The Lake & Stars is collaborating with Nike on an Air Force I, which has to be on some top-ten list in terms of unexpected partnerships. In this image, one of the The Lake & Stars designers is working with Nike employee Weston on choosing the color and detailing for the custom pair so it’s highly unlikely that you’re seeing the finished shoe as opposed to a an office sample used to work against in building the collaboration.

The shoe is being built for the The Lake & Stars pop up store, which is set to launch on November 10th. The slight hitch with the pop-up we learned from Racked yesterday, is the sponsoring organization, BOFFO, used up all it’s money on Nicola Formichetti’s pop up and may not have enough cash to do any more pop ups. One hopes it all works out–wanna see the sneakers!

Video: Ellie Goulding Runs For Nike

19 October 2011, 14.57 | Posted in Music, activewear, advertisement | No comments »

Well this is sort of fascinating–Nike markets its runing shoes via U.K. singer/songwriter Ellie Goulding in a video that shows her both running and performing. Interesting to me anyway because Nike has always been obsessed with promoting itself to the world as rooted in performance. Speak to its p.r. people for an article or listen to any speech made by executives and you can basically use the word “performance” as the basis of a drinking game–they use the word that often in an almost mantra-like way.

And yes, Nike has done collaborations with artists, designers, musicians, etc. but it’s my recollection that when it comes to technical product Nike always connects that product to recognized athletes. This sort of change in strategy where Nike positions musicians as athletic-like performers follows the lead of Adidas’s “All In” campaign, which features both athletes and musicians. Not sure of the implications, but definitely it will be interesting to see if the mighty Swoosh continues down this path. Via Ffg.

Hurley x Nike x Otis College ‘Considered’ Exhibit

18 October 2011, 16.59 | Posted in Art, Designer Collaboration | No comments »

HurleyxNike (5)

In an effort to promote greater sustainability in fashion, Hurley and Nike collaborated with Otis College on a student-designed collection whose themes were based on the Nike considered index tool, which, according to press includes three themes:

The first, regenerative, is a focus on reusing, recycling or repurposing materials, garments or found objects to create new apparel expressions. The second, heirloom, challenges students to create classic, timelessly valuable designs that improve with age and use. And the third, sustainable sesign, is a modern approach to design solutions, teaching students to consider low impact, environmentally positive supply chains and defy traditional approaches to apparel design through creative use of construction, materials and process.

The 18-look capsule collection debuted in Spring 2011 via a live runway show at The Beverly Hilton, and will be presented at Hurley’s H Space Gallery, kicking off with a VIP reception this Thursday, October 20th until December 16th. It then heads to Beaverton, where it will be displayed at Nike’s headquarters.

See more images from the collection on the next page.

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Nike Lookbook Illustrated By Female Comic Book Artists

05 October 2011, 14.43 | Posted in Chicks with Kicks, Sneakers, activewear | 3 comments »

NikeAutumn2011 (8)

Nike takes a more creative approach to its Autumn 2011 presentation by collaborating with female comic book artists Jan Duursema and Amanda Connor to create a “Make Yourself A Superhero” lookbook–an approach that takes the focus off of the celebrity athlete (which unfortunately there is a dearth of when it comes to females) and puts it squarely on the every day woman.

As for the artists, Duursema is known for her work on the Star Wars series and Connor has contributed to Mad magazine and has drawn for DC Comics’ Power Girl and Atlee.

See more looks on the next page.

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