For this upcoming fall Levis continues to showcase its rich heritage  through  Levis Vintage Clothing . The two part collection takes inspitation from  Motown with its singing divas and dapper musicians, and the West Coast’s  sunny 60’s style. See the complete look book at The Snobette.

Most ‘boyfriend’ fit denim  tend to be on the looser side and for me never quite looked as I pictured them. Recently Levi’s introduced the Boyfriend Skinny fit .Still a little roomy in the seat and the thigh,  the genius of the cut is in the slimmer leg which creates a more tailored look. We had the opportunity to test out a pair of selvedge waterless  boyfriend skinny jeans and have been hooked . See them up close on the flip. Available  here.

Levi’s normally does a pretty good job previewing its collections, but it really pulled out all the stops last night in a presentation that hit all the heritage hot buttons, including a farmers-market-type stand displaying customized vintage denim, handcrafted mocassins, and homemade soap, there was also a floor-to-ceiling bicycle sculpture, live classical music, a mini-barn complete with a picket-fence-lined yard packed full with purdy locals all chilling in various Levi’s outfits (see one above), a giant rowboat and locally-inspired but super creative hors d’œuvres, some of which were handed out from a booth by a chef, who made them fresh throughout the evening. Like I said, Levi’s went all out!

And all the props of course were there to serve as a backdrop to the Spring 2012 collection with a lot of the looks harkening back to the brand’s more classic cuts and washes. For the most part silhouettes were simple and free of details, though there was a lot of colored denim on display–albeit with an emphasis less on bright colors and more on a countrified palette including rusty browns, washed-out greys and dusty pinks.

See more of the presentation on the next page, plus some shots of attendees.

Levi’s Fenom is a collaboration between Levi’s Japan and Fragment Design, the agency headed by musician and designer, Hiroshi Fujiwara. The two entities have created men’s styles before, but this is the first time for women. Note the stud detail on the waist, the side zip and the white label.

It’s been tough to gaze upon the men’s offerings from the Levi’s and Pendleton collaboration and not feel a little gender envy. Both companies are pretty awesome and the two together are like hot fudge and vanilla ice cream, basically a fantastic match, each bringing out the best in the other. But it turns out the ladies are not going to be left out of the fun, after all! Refinery offers up a sneak peek of two women’s items, including a cape and a denim jacket with a removeable vest. Is there more to come?? Hope so! More images after the flip.

Here is a closer look at some of the items featured in the Levi’s X Gaultier collabo, including overalls, harem pants and high-waisted straight legs. More on the flip.

Late last year we saw some men’s looks from the Levi’s X Gaultier denim collaboration and now we get a peek at the women’s. The bra top featured here is insanely iconic and speaks to the power of design to resonate through the decades and sometimes even centuries. If a designer can create even one signature look for which s/he is recognized through the ages, that has to be viewed as a dream-come-true achievement.

Levi’s held a big press preview in New York yesterday for its fall 2010 line. The event included live models (poor girls, they had to stand on their displays with much higher heels than the guys!), a band and a photo exhibition. Most important of all, natch, was the denim. And it looked great. Lately there’s been a little tug of war going on at Levi’s between trendy versus classic treatments and details and this collection struck the right balance between the two so there’s a little something for everyone.

After the flip more images of the event, plus a pair of jeans featuring an inseam zip that Samia got a little obsessed with!

When it comes to denim Lois and I both agree that Levis and its recent direction  for the past seasons to stay true to its roots is regaining its place as a leader. For the holiday 2009 season take a look at the latest styles:  The skinny jean,the boyfriend jean, the super tight denim legging and the slim bootcut. Available at Levis Online.

Gwen Stefani in Elle Mag via Denimology

The idea of super bleached almost tie-dyed denim is one Lois and I have been raving about for a while. Nonetheless as cute as Gwen looks in Elle mag in her version by Current Elliott  we really wanted the quintessential icon of denim to , make it happen and turns out they did. Each pair of this Levis 631 jean  is different making it truly unique with some pairs darker than others. For only $ 68 at UO don’t sleep. Detailed view on the next page.