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Posts tagged ‘H&M Conscious Collection’

Highsnobette Photo Editorial: H&M Conscious Collection By Laura Palm

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H&M are constantly striving to balance their contemporary and exciting designs alongside ethical responsibilites. Their latest Conscious Collection, which will be released this Spring, sees a reflection of the season in the beautiful floral textile designs. Vanessa Paradis is the face of the worldwide campaign, but for a special treat, here at Highsnobette we teamed up with photographer Laura Palm to produce a more personal lookbook, ahead of the collections release.
Featuring Cécile Weber and Jackie Hide, the styling plays up the youthful edge of the collection,
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including floaty dresses, cropped bomber jackets, khaki pants, shorts and perforated tea dresses. The collection will hit H&M stores on March 25.
In association with H&M, Highsnobette are offering 10 of our readers the opportunity to win themselves an exclusive pouch bag design, not available to the general public. In order to be in with a chance of winning, leave a comment in the section below. Good luck!

Photography by Laura Palm
Modelling by Cécile Weber & Jackie Hide
Hair & Make-up by Anna Czilinsky
Products from hiro cosmetics & hair-products bumble&bumble
Studio HVID-Studio

Check out the full spread in th egallery on the next page.

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H&M ‘Conscious Collection’ Hits Retail

10 October 2011, 17.05 | Posted in FASHION WITH A CONSCIENCE, Retail | 3 comments »

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As part of its ongoing commitment to sustainability, H&M launches another “Conscious Collection,” parts of which hit retail this past week and is also available on line. Mother Earth-oriented or otherwise we tend to have an attitude toward H&M though we must admit this collection looks undeniably good. The dress here is made from woven, organic hemp and silk fabric and is priced at $79.99. See a lace dress and a very covetable frame bag on the next page.

UPDATE: As we all know, H&M stands for “Hit & Miss” as it applies to how the clothes look in real life as opposed to high-priced photo shoots. That being said I visited an H&M on Broadway in SoHo, last night, saw the collection and was even taken enough to try on a couple of pieces. And after waiting in line for 15 minutes for the dressing room and being subjected to a mirror whose lighting would make even Lara Stone cry, I still ended up liking the clothes I tried on. In other words, quality-wise the Conscious Collection is a “hit.” Not every garment but a lot combine decent quality and fit.

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