The other day we talked about how Reebok is making a comeback on the strength of its toning shoe, Easy Tone. Here we have new colorations via Provider magazine on Reebok’s Freestyle, the mother of all women’s fitness shoes, originally launched in the early ’80s. Will the hotness of the Easy Tone be enough to pour new life into its other designs? It’s too soo too say though these colors are about as strong as I’ve ever seen Reebok come up with for the Freestyle.

There are three colorways: Medusa, Callisto and Athena, which hit retail for fall 2010 . See them all on the next page.

This post pretty much wraps up Magic images. There’s one more of shoes I photographed on women’s feet and that’s it. I feel bad that I lost this woman’s business card. [Update: MissCrew has a post on the designer, too, and her name is Peggy Noland! Tons more great photos there of her whole booth and other items.] All I can say is she was awesome, a veritable cupcake come to life. She was selling clubwear, which is mostly popular in Japan and Europe, which I can totally imagine in large part ’cause I haven’t been to discos in either of those places so why the heck not?

Note the "I heart Mommy/Daddy" print on her outfit, not to mention the polka dot Reebok Freestyle kicks. My heart swoons!

After the flip you can see not just a cowl-necked body suit, and a adult-sized clubwear diaper with a special added feature.

A lot of the big dogs were at Compass, including Converse, New Balance, and Reebok. Converse (natch) wouldn’t let me photograph, NB didn’t appear to have anything for the ladies, but Reebok had plenty and mostly it was high and colorful. Here’s a sampling:

^^ Reebok Freestyle candy stripes in four delicioso flavours!

A hightop flip-down after the jump…..

Reebok is not playing around with the colors. I have to give them credit–they are boldly going with brightness where no other sneaker company is even thinking about daring to go. Here are the latest Freestyle offerings from the very female-friendly Purchaze:

^^Reebok Freestyle High International Brights: Hot Lips

Of course Nike is not the only sneaker brand to use St. Valentine as another occasion to get their footwear to the people. Here you see now what Reebok proposes. Their St. Valentine Pack consists of a Freestyle and another low top sneaker. In terms of design the pack is almost classic, and we prefer that over the approach that Nike took this year. Via Conope.