Check out the promo video for Married to the Mob’s collaboration with Casio Baby G. It features made M.O.B. woman, Sarah McSweeney, and puts a spotlight on some of the brand’s past collaborations, including a design hook up with Nike and MCM. The video also gives a nod to McSweeney’s love of cooking and her aspirations to become a chef, a factoid we uncovered in an interview we did so long ago we can’t even link to it!

The watch is available for sale now on the M.O.B. site. Check out the watch and packaging on the next page.

Baby-G has gotten together with New York women’s brand Married to the MOB on a watch for Summer 2011. The watch comes in pink with MTTM and the signature lip logo placed on the strap. Furthermore the watch comes in custom packaging and will be released soon.

Take a further look at the watch after the jump.

Here is an ad scan from the June/July issue of Nylon magazine, which speaks to a collabo between watch company Baby-G and Married to the MOB. If you visit ShannonElaine, where we spotted this, you can see another one featuring Baby-G and and HellzBellz (two seperate collabos, mind you, not all three together). I’ve got an email in to M.O.B. designer Leah McSweeney on details…let’s see what she’s willing to give up.

UPDATE: Finally heard from Ms. McSweeney. Neither the watch in the ad featured here or in the Hellz ad are a collaborative effort. Both brands are doing a collabo with Baby-G, but at least in the case of MOB, it won’t hit retail until November 2011.