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Preview: H&M Launches ‘& Other Stories’ Luxury Line

22 November 2012, 14.22 | Posted in News, collection | 1 comment »

HM Other Stories Preview Preview: H&M Launches & Other Stories Luxury Line

Earlier this year H&M announced the arrival of a luxury collection called “& Other Stories.” Vogue UK today presented a short video teaser announcing the arrival of the line for Spring 2013. We hope to give you some detailed images of the debut collection soon. For now, check out the video showing some snaps of what we can expect from the collection.



H&M x Margiela: The Two Items That Sold Out The Fastest

19 November 2012, 18.40 | Posted in Designer Collaboration, Sneakers, bags | No comments »

H&MxMargielaRedSneakers

Not saying this is a scientific study but at least at the H&M store located in the Columbus Circle mall in Manhattan, the staff uniformly agreed that the red high-top sneakers and the red “Candy Wrapper” clutch (a “re-edition” from the Spring 2010 collection–see the original here) basically blew out and were gone not long after the store opened.

Me personally I hate high-low designer collaborations and feel like they’re good for the low brand but are a long-term terrible for the high brand (I’m waiting for Alber Elbez to one day admit this). All that blah-blah-blah aside, as it happens I was in Manhattan on the day of the launch and decided to check it out. Giant failed snob that I am, I proceeded to buy three items and would have bought more but was just coming off off a budget killing CL sample sale and simply could not.

My sense at the time–and WWD has since confirmed this–was that this collection wasn’t as big  a hit as past collabos. For as much as Kanye and A$AP have made Margiela a household name for the fashion conscious youthful masses, a lot of the cuts were simply too big, boxy or artsy, making them conceptually tough for many to visualize fitting in with their wardrobes.

On a related side note….how hot is the color red lately??

See the “Candy Wrapper” clutch on the next page.

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Video: Maison Martin Margiela with H&M ‘The Silent Manifesto’

12 November 2012, 17.31 | Posted in Designer Collaboration, video | No comments »


Only three more days to go before the much anticipated collection of Maison Martin Margiela for H&W will hit the stores world wide. To celebrate the launch, H&M just launched this video that shows a group of demonstrators dressed in MMM fashion marching though thr streets of Paris. Enjoy!



David Beckham For H&M Christmas Collection

09 November 2012, 14.14 | Posted in collection | No comments »

david beckham hm 2 David Beckham For H&M Christmas Collection
Mr. Beckham is somehow already an old-stager in the H&M men’s underwear business. And even though the Christmas collection campaign doesn’t differ that much from the last one, the fashion retailer knows exactly what we want.

See the ads on the next page before they start hanging at every bus stop in the city.

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Laetitia Casta For H&M Lingerie

05 November 2012, 19.24 | Posted in Models, collection | No comments »

Laetitia Casta HM 2 Laetitia Casta For H&M Lingerie

Laetitia Casta is the face of H&M’s brand new lingerie line launching just in time for holiday 2012. The collection features some knickers and bra’s in sparkling silver and pink. The collection is now available  from H&M.

Laetitia Casta HM 1 Laetitia Casta For H&M Lingerie



Recap – Maison Martin Margiela For H&M At Beekman St., NYC

26 October 2012, 18.28 | Posted in Designer Collaboration, celebrity | No comments »

MMM HM cover Recap   Maison Martin Margiela For H&M At Beekman St., NYC

Last Tuesday H&M and Maison Martin Margiela celebrated their collaboration by spreading some action across nine floors at 5 Beekman Street in the Financial District. What we saw at the venue was just amazing. Along a dance and art performance that reached over three floors, the dancer were showing the MMM for H&M collection while tracing foot patterns with black sand on white screens. The performance ended in a shower of silver confetti.

After we took a glimpse on the collection during a presentation on the rooftop of The Mondrian Soho Hotel we went over to the venue in the Financial District for an outstanding event together with 1000 guests amongst we found Julianne Moore, Sarah Jessica Parker, Mena Suvari, Kanye West, Helena Christensen, Selma Blair, Alan Cumming and Chace Crawford.

Before DJ’s kept the party going into the early hours the collection was sold in a Pop-up store that was especially set up on the ninth floor of the building.

Margareta van den Bosch, Creative Advisor at H&M about the event:

“Tonight’s party has been such an exciting evening, full of surprises. In every room, on every floor, you never knew what you were going to find. The installations showed the Maison Martin Margiela collection with H&M in the most amazing and original way and we believe our customers will really appreciate this collection”.

The Maison Martin Margiela with H&M collection will be launched on November 15th in around 230 H&M stores worldwide.

Click through the gallery to see more images from our 2-day trip to NY.

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Highsnobette Exclusive: Maison Martin Margiela For H&M Presentation

24 October 2012, 15.10 | Posted in Designer Collaboration, Fashion, HighSnobette Exclusive | 1 comment »

MMM HM Showroom22 Highsnobette Exclusive: Maison Martin Margiela For H&M Presentation

We had the special opportunity to take an exclusive look on the pieces from the collaboration of Maison Martin Margiela and H&M before the official presentation in New York yesterday. In an impressive showroom set-up in the penthouse of The Mondrian Soho Hotel, we were shown a collection presenting the collaborative garments and accessories for men and women, a collection just as impressing as the view from the terrace. What makes the collection so special is the focus on the five themes: “Shape & Volume,” “Over Sized,” “Process of Tailoring,” “Ambiguity,” and “Transformation” that are inspired by Margiela’s most representative pieces from the archives of the brand’s 23-year history. For example, the patterned shirt featured in the image gallery (below the flip) is from Margiela’s first collection in 1989.

Margarete von de Bosch, Creative Advisor to H&M said at the presentation:

With these Maison Martin Margiela re-editions, some of the most important garments in recent fashion history will be made available at H&M. The pieces are incredibly accurate to the original, and prove how the most radical concept can result in fashion that is both desireable and wearable. it is a privilege for H&M to be collaborationg with MMM.”

See all images on the next page.

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Harper’s Bazaar Russia: Maison Martin Margiela For H&M Editorial

17 October 2012, 13.29 | Posted in Uncategorized | No comments »

MMM 31 Harpers Bazaar Russia: Maison Martin Margiela For H&M Editorial
Since we already got a look at the MMM for H&M collection that was published by A Magazine two days ago, Harper’s Bazaar Russia now follows with an editorial shot by Ilya Vartanian. No doubt there will be more styled images to follow, all of which will help us edit our selection of absolute must haves from the collection before its arrival in stores on November 15th. We’ll keep you posted.

Take a look at the editorial on the next page.

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Maison Martin Margiela for H&M – Full Collection

15 October 2012, 17.24 | Posted in Designer Collaboration | 4 comments »

MMM front Maison Martin Margiela for H&M   Full Collection

The much anticipated collection from Maison Martin Margiela for H&M will arrive in stores on November 15. In the last weeks we only found some pictures displaying what to expect from the collaboration what made us even more snoopy. No need to wait any longer, A Magazine just released images with the full collection on their facebook page. Check them all on the next page.

How do you like it?

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Ad Campaign: Maison Martin Margiela Paris For H&M

08 October 2012, 16.07 | Posted in Designer Collaboration, Fashion | 6 comments »

MMM hm2 Ad Campaign: Maison Martin Margiela Paris For H&M

The Maison Martin Margiela collection for H&M will hit stores on November 15 and since very long it is the first collaboration between the Swedish fashion retailer and a famous designer that I can hardly wait to arrive. We gave you a first foretaste by showing an image that was spotted in the French Elle magazine edition back in August. In China first images of the campaign now appeared and give a more detailed look on what to expect. Models Sarah Murray and Marie Sophie Wilson star the ad campaign showing very avantgardistic pieces with typical MMM shapes and forms. The ad campaign will arrive on Novemer 8. We’ll keep you posted.

More images after the flip.

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