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Category ‚preview‘

Preview: Nike Sportswear Flyknit 1 Coming February 2013

07 November 2012, 23.42 | Posted in Sneakers, preview | 1 comment »

Nike Flyknit 1 Preview 1 Preview: Nike Sportswear Flyknit 1 Coming February 2013
Nike has certainly made Flyknit one of their highlight product stories of the year. The next generation of the Flyknit updates with some tweaks on detailing and will hit stores in February 2013. During the Nike Flyknitraverun event in Berlin we got the chance to take a first look at the new designs as shown above and on the next page.

See more angles on the flip and stay tuned for more news on the Nike 36-hour experience via Instagram.

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WOMAN Show Paris: YMC Spring/Summer 2013

11 October 2012, 17.18 | Posted in Fashion, Fashion Week, preview | No comments »

YMC 6 WOMAN Show Paris: YMC Spring/Summer 2013
Stylish, functional, and modern clothing, that is how YMC founder Fraser Moss and Jimmy Collins describe the brand. Formed in 1995 YMC has became a highly significant design label for both men and women. During WOMAN shows in Paris, YMC presented its collection for Spring/Summer 2013 and conviced with much love for detail.

Get your sneak peak after the jump.

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WOMAN Show Paris: Objects Without Meaning Spring/Summer 2013

10 October 2012, 16.05 | Posted in Fashion, Fashion Week, Trade Show, preview | No comments »

OWM 1 WOMAN Show Paris: Objects Without Meaning Spring/Summer 2013

Here is a first look on the Spring/Summer collection 2013 from Object Without Meaning. Known for its use of only high quality materials the brand is representing the simplicity of materials and form.

The aesthetic is born out of ambivalence for our surroundings and an express need for energy, simplicity, and grace. We create a clean slate to be filled by only the most considered elements. Whereas fashions dictate the lives of masses, Objects Without Meaning leave the air clear for individuals to express their indicative nature. We accept the honesty of the present. We have no heritage, no story to tell. O-M represents nothing more than the beautiful simplicity of its materials and form.

For Spring/Summer 2013 O-M focussed on the wind element and will furnish a selection of colorful zip jackets, tees, and shorts. Not to forget its selection of jeans that just suit so well and become even more comfortable the longer you wear them. Check out our favourite pieces on the next page.

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