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Nike Running #MakeItCount Campaign – Recap

01 February 2013, 16.35 | Posted in Sports, activewear, fitness | 1 comment »

Nike make it count 5 Nike Running #MakeItCount Campaign   Recap
With a New Year’s resolution to be more active, the Highsnobiety and Highsnobette teams joined Nike’s global running movement to #MakeItCount. Highly motivated and equipped with the latest running gear from Nike, our teams met regularly for morning runs in the park and continued our resolution in Milan, Pitti Uomo, and Paris Fashion Week. With freezing cold temperatures in Berlin and a constant darkness outside, it was not always easy to find the motivation to stick with our goals. Fortunately, having teammates kept our spirits up when temperatures were low and our goal of running 12.5km a week was successfully met.

After four weeks, a few people from the team are happy that it’s over, but most of us – and that’s what counts – find ourselves living a more active and confident lifestyle that we plan to continue well into the new year.

Over the course of the last month, both Highsnobiety and Highsnobette followers on Instagram, Facebook, and Twitter kept up to date on the progress of our runs. For our final run we decided to do something a little bit more special. Watch the interactive video and check out our recap on the next page.


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» Nike Running 2013 We Will #MakeItCount Campaign
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» Nike Mayfly Running Shoe
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