Frye Sneakers for Spring 2010!

Wwd reports: “Known for its leather boots, Frye has turned an eye to sneakers for spring ’10, with a collection of buffalo leather kicks inspired by one of the brand’s most popular Western styles.The Kira high-top sneaker, a women’s style and descendant of  Frye’s Carson boot, comes in 13 colorways from magenta to brown and is set to retail at $128. While the brand has previously included men’s sneakers in the mix, designers tapped into the extensive Frye archives to resurrect a 1970s-style running shoe for spring. The Reed, which blends suede and nylon on a rubber sole, is offered in eight colors and priced at $128.”For a company that has made its success and repect in a category we wonder if this line extension is a smart move.