Jimmy Choo x H&M Footwear Collection
Oy people… How do we feel about this one? From a branding stand point I’m kind of speechless. Launching November 14, 2009 H&M announces a collection in collaboration with Tamara Mellon, founder of Jimmy Choo. The collection will include men’s styles as well as handbags and accessories available in 200 stores around the world.Wow!
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I’m a little put off by this… Shouldn’t haute design be kept sacred?
Omg I’m so excited. I love H&M and I’m sure Jimmy Choo is great too lol…Can’t wait!
To me, I think working with H&M or Topshop is cool. You can do low cost, special pieces that can compliment your line or stand alone. I think Stella McCartney has done this beautifully.