More Men are Rocking Pink Undies…

I remember a couple of years back when it became socially okay for guys  to wear a pink t-shirt in NYC . Men always wore pink, as the color has always been present in high end fashion of a certain preppy/country club easthetic. Nonetheless a lot of young hip guys would not be caught dead in it until of course a certain blank t-shirt maker became mass, offered pink in all different shades, and it became cool to rock pink. Hip-hop fashion embraced the hue and the rest is history. Interestingly enough  Jockey recently  reported a 62 percent increase in their sale of pink undies for men, specifically the pink Y shape briefs.via Nymag